Developer Center (English) > Announcement > Adding YDN Reach report



Adding YDN Reach report

*Update as of September 18, 2019
This change has been released as scheduled.
Document Number: APIE-FY19-1999

Dear customer,

Thank you for using Yahoo! JAPAN Promotional Ads.

A new report type "Reach report" will be added to Yahoo! JAPAN Display
Ad Network (YDN) performance report. Please see the following details.

Once again, thank you for using Yahoo! JAPAN Promotional Ads.

1. Product:
 Yahoo! JAPAN Display Ad Network (YDN)

2. Schedule:
 September 18, 2019 (Wed) JST
 * Schedule may change without prior notice.

3. Overview:
 "Reach report" will become available on the performance report.
 The number of unique users that have one or more viewable impressions
 during the specified period will be counted and shown as "Reaches."
 The average viewable impressions per unique user will become available
 as "Average frequency."

4. Precautions:
 - Reach report will count viewable impressions after September 17, 2019 JST.
 - Reach report will not be counted when users' browser do not accept cookies.

If you have any questions, please contact us.

Yahoo! JAPAN API support team

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